Choose an existing company to create a brochure for. It must capitalize on what makes the selected company unique compared to its top competitors. Once created, expand to different deliverables.
The brand selected was Herman Miller because of their standout style and timeless presence. Although the home, office, and decor company is known for many things, the concept of the brochure was a tribute to the iconic designers that have paved the way for their brand. It aims to prove that Herman Miller isn’t just one person, but a collaboration of pioneers in the furniture design industry.